CLIENT
Mercedes-Benz and Mercedes-AMG
BRIEF
Develop an unforgettable, immersive and performance-driven experience along the Mercedes-Benz Elite Suite terrace
TARGET
High-value customers, corporate guests and fans of F1 racing
GOAL
Demonstrate to loyal brand enthusiasts that Mercedes-AMG designs the most unique and exclusive Formula One cars and fully embodies the concept of Performance luxury
ROLE
Lead experiential designer and art director
YHP©
Photography by Johanna Barlet
THANK YOU FOR WATCHING!
